NUXE

SID LEE -  NEW CAMPAIGN

August, 2019

In 2019 Aliza Jabes, the founder of Nuxe® decided to rethink the art direction of her luxerious skincare brand, to be closer to the nature and the human.

It was important tell about a physical meeting but also an emotional one ... that provokes a smile, makes a solar light appear in the eyes, or that delicately closes the eyes. Because this encounter is above all an encounter with Nature.

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